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Shiro Poporoya, Mami Hirazawa - Itamae

ITAMAE: Shiro Poporoya, carrying on tradition

Shiro Poporoya is the sixth stop on the ITAMAE journey: the natural continuation of the first sushi bar in Italy, it is devoted to carrying on tradition. Discover the dishes prepared with New Kenji Premium Sushi Rice.
Rice and Wellness, bowl of rice

Rice and Wellness: nutritional properties of different varieties

A staple food in our daily lives, rice goes hand in hand with wellness. Here's a look at the wide range of nutritional benefits it offers, which vary by variety.
Kokoro, chef Fabio Fucentese e Mariko Yamamoto - Itamae

ITAMAE: Kokoro, the flower of Milan outskirts

The ITAMAE journey continues: Kokoro, an authentic Japanese restaurant, is the fifth stop. Discover "the cuisine of the heart" and the signature dishes prepared with New Kenji Sushi Premium.
Osaka, chef Takimoto Takaaki

ITAMAE: Osaka, where tradition is essential

ITAMAE takes us, in its fourth chapter, to Osaka: a traditional Japanese restaurant operating since 1999, where tradition is essential. Discover the dishes prepared with New Kenji Premium Sushi Rice.
Mambo Tony Sushi, chef Tony Dimartino - Itamae

ITAMAE: Mambo Tony Sushi, a taste of Japan at the base of Monte Rosa

Mambo Tony Sushi is the third stop on the ITAMAE journey: discover the recipes created by Chef Tony Dimartino with New Kenji Sushi Premium at his restaurant in Varallo Sesia.
new kenji sushi rice

New Kenji: Mundi Riso Italian sushi rice brand

Mundi Riso New Kenji brand offers top-quality Italian sushi rice in carefully researched varieties, designed to satisfy the most discerning palates.
Poporoya, chef Hirazawa Minoru - Itamae

ITAMAE: Poporoya, the history of sushi in Italy

The second stop in ITAMAE is Poporoya, the very first sushi bar in Italy. Chef Hirazawa Minoru presents two delicious recipes, in collaboration with New Kenji Sushi Premium.
Mikachan, chef Micaela Giambanco - Itamae

ITAMAE: Mikachan, a corner of Japan in Rome

The ITAMAE journey begins at Mikachan, a traditional Japanese Izakaya in Rome. Discover the recipes created by Chef Micaela Giambanco with New Kenji Premium Sushi Rice.
itamae new kenji

ITAMAE – The 7 Samurai of Japanese Cuisine

A journey in search of the true Japan in Italy: the best sushi masters, the most authentic locations, and the unmistakable flavors of a tradition in constant evolution.